Press Release
Hyundai HT, a new corporate name from Hyundai Telecom
Since its foundation in 1998, Hyundai HT has been focusing on smart home business and is ranked at No. 1 in contract with construction companies. Now it is a leading smart home company in Korea and overseas.
The new name Hyundai HT is a combination of previous name Hyundai and the newly changed lead brand HT. The name contains its will to change into a ‘general residential service platform’ company that provides various technologies to modern life such as AI technology, IoT concierge community service, O2O service, etc.
‘HT’ Hyundai HT’s lead brand image(BI)
Brand mark of HT represents images of interacting digital pixels, and displays the shape of the company that connects new potentials of space, technology, everyday life and future. Energetic red symbolizing passion and happiness, and white symbolizing hope and purity are displaying the value of Hyundai HT. In addition, its corporate vision “Hello Tomorrow, Home Think” contains the vision of Hyundai HT that will turn home into a self-processing space and will create better and happier tomorrow for everyone.
Beyond just smart home, HT will not cease its challenge and innovation as a leading general residential platform that adds various services in residential space.
Thank you.